Simplot Ignite Demo Day

Last night about 100 investors and startup folks packed into a trendy nightclub like venue in Melbourne city for the Simplot Ingnite Demo Day - Australia's first corporate-backed food-tech accelerator, and it was a damn good show.  

The hand selected startups had completed the 12 week program run by corporate accelerator, Slingshot who claim they have taught them to 'build globally scalable businesses coupled with mentoring, marketing support and financial backing'.

I watched the Ignite startups and scaleups present their food-tech startups and share their journey from idea to investor-ready companies. They pitched their next ask to investors and industry figures and they were impressive and polished confirming the fact that the agri-food tech space is progressing quickly with a new innovative approach, fresh faces and more dollars. 



Chewsr is tinder for food, we allow people to order and eat with their eyes first.

We deliver this via our Visual Ordering System that enables any food business to engage their customers and maximise their revenue. Our goal is to connect the bricks & mortar foodservice industry with E-commerce.


Unlock your true potential with targeted personalised nutrition. GeneSpark uses the latest advancements in DNA based testing to understand, create and deliver nutrition on an individual level.


Sprout is an online marketplace that lets people list, search and book local commercial kitchen space.


Why eat alone or in a roomful of strangers in a restaurant? Some of the our most wonderful times are spent enjoying good food with great company. Yummed is a social dining platform that brings people together using food as the universal connector. Anyone can organise, cook and host a dining event and invite other members as paid guests. More than just a series of one-off encounters, innovative social features enable participants to engage, share and develop enduring friendships.




Hum, a digital pantry for cafes, coffee shops, pubs, restaurants, caterers and eateries. Hum is a mobile first, ordering platform that makes it simple for food service businesses to order food and beverage supplies, aggregate invoices, and pay in a more effective manner than the traditional paper based model most businesses have now.

The Low Carb Living Group

The Protein Bread Company is an Australian owned company that creates and produces beautiful high protein, low carb, gluten free products. Founded to meet the needs of consumers who could not eat bread, it now enables thousands of athletes and health focused individuals to achieve their nutritional objectives whilst enjoying everyday foods such as bread, pancakes and muffins. These high protein, low carb and gluten free products are available instore and online around Australia.

Through their involvement in the Simplot Ignite program, The Protein Bread Co is working to expand their range of high protein, low carb everyday foods, making them available to all Australians wishing to improve their wellbeing.


Drive Yello ensures the efficient and reliable delivery of food by allowing food service businesses to recruit, book, manage, pay, train and monitor their delivery drivers whilst providing a marketplace for drivers to build their business, picking up shifts or one-off deliveries.


Are you one of the millions of Australians who find dinnertime to be a time-consuming chore, full of decisions and effort, lacking in inspiration and variety?  At dish’d Food Store, we source delicious food from around the world “where it’s done best!”, offering our customers an authentic, unique and convenient range of meals and sides.  All our food is snap-frozen for convenience and freshness, and is designed to be cooked from frozen and enjoyed in under 30 low-effort minutes.

Nearing its second anniversary, dish’d is leveraging the Simplot Ignite program to refocus its product offering and messaging, customer service model and customer lifecycle marketing strategy.